Can I audit a Shopify store before connecting a custom domain?
Scan whichever URL customers will use at launch. If you launch on a custom domain, scan that URL — myshopify.com previews may differ in headers and redirects.
All launch resources
Shopify store launch checklist
Shopify store ready for launch day?
Theme defaults, checkout redirects, and app embeds create SEO gaps and trust issues — broken OG on product pages, missing policies, slow collection pages, and third-party scripts tanking mobile performance.
SEO & discoverability
Metadata, crawlability, and structured data that search and AI systems rely on.
Unique meta titles and descriptions on top collection and product URLs.
Audit check SEO-001 · seo
Product schema markup on PDPs for rich results and AI product answers.
Audit check SEO-014 · seo
Open Graph images on best-selling products — theme defaults often show blank previews.
Audit check SEO-004 · seo
Trust & legal
Policy pages, contact signals, and checkout trust before paid or viral traffic.
Refund, shipping, and privacy policies linked in footer and reachable on custom domain.
Audit check TRUST-001 · trust
Contact/support page live before running Meta or Google Shopping ads.
Audit check TRUST-003 · trust
SSL valid on custom domain — not just myshopify.com subdomain.
Audit check DNS-001 · dns ssl
Performance
Core Web Vitals and load behavior under real traffic — not just localhost.
Collection page LCP under 2.5s on mobile — audit app embeds and hero sliders.
Audit check PERF-001 · performance
Defer non-critical app scripts loaded via theme app extensions.
Audit check PERF-005 · performance
Security & headers
Production deploys need baseline HTTP hardening before you share the URL.
Security headers on custom domain via Cloudflare or Shopify — CSP where app scripts allow.
Audit check SEC-003 · security
FAQ
Shopify launch questions
Run your Shopify clearance scan
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